IIBM Institute of Business
Management
Subject Code-C102 Examination Paper MM.100
Enterprise Resource Planning
Professional
Guidelines for
paper
·
Total
No. of Questions is 100.
·
The
minimum passing marks is 40%.
·
Each
Question carries 1 mark.
·
Answer
all the Questions.
Multiple
Choices: Total Marks: 100
1.
Enterprise
resource planning is-
a)
Computer
System
b)
Manufacturing
Organization
c)
Method
of effective planning of all the resources in an organization
d)
None
of the above
2.
Enterprise
resource planning vendors are those people-
a)
Who
are experts in administration and management of project
b)
Who
have developed the ERP package
c)
Who
uses the ERP system
d)
None
of the above
3.
The
objectives of ERP -
a)
Provide
support for all variations best business practices
b)
Enable
implementation of these practices
c)
Empower
the customer to modify the implemented business process
d)
All
of the above
4.
Which
of the followings not the advantages of ERP-
a)
ERP
eliminates duplication of work
b)
Reduce
overheads, lead type, cycle time and work in progress
c)
Customization
of the ERP software is limited
d)
Help
to achieve competitive advantage
5.
EDI
stands for__________________
a)
Electronic
digital interface
b)
Electronic
data interchange
c)
Enterprise
data interface
d)
None
of these
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6.
A____________________
tool use to quickly develop quality database design by reusing commonly
available data models which are applicable to the enterprises requirements and
customizing the details for the application at hand
a)
Integrated
data model
b)
Integrated
management information system
c)
Business
process re-engineering
d)
Supply
chain management
7.
GUI
stands for ____________________
8.
Support
re-engineering processes to fit the software systems best practice is approach
of
a)
Re-engineering
approach
b)
Customizing
approach
c)
Rational
approach
d)
None
of the above
9.
The
full set of capabilities needed to manage, schedule, pay and hire people who
make the company run includes payroll, benefits administration, applicant data
administration called-
a)
Finance
accounting
b)
Human
resources
c)
Sales
and distribution
d)
Manufacturing
and logistics
10. POS stands
for_________________
11.
The
interface which interacts which interacts with human beings, other systems, and
the internet happens in this layer
a)
Presentation
interface
b)
Database
interface
c)
Client
interface
d)
Service
oriented architecture
12. This layer is where
you will write some generic methods to interface with your data.
a)
Data
tier
b)
Business
tier
c)
Data
access tier
d)
Presentation
logic tier
13.
_________________describes
commerce transaction between businesses, such as between a manufacturer and a
wholesaler, or between a wholesaler and a retailer.
a)
B2B
b)
B2C
c)
E-commerce
d)
None
of these
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14.
A
conceptual tool that contains a set of elements and their relationships and
allows expressing the business logic of a specific firm.
a)
Business
process
b)
Business
engineering
c)
Business
model
d)
All
of these
15. Which one of the
following is not come under the 3 forces of ERP?
a)
Customer
b)
Cost
c)
Competition
d)
Change
16. SDLC stands
for_____________________
17.
The
approaches, where all modules of ERP package are implemented at one go across
all business units of the organization.
a)
Big
bang approach
b)
Pilot
approach
c)
Phased
approach
d)
None
of these
18. ERP lifecycle starts
from-
a)
Project
planning
b)
Project
execution
c)
Project
initiation
d)
Project
closure
19.
Which
of the following is a phase of ERP implementation life cycle in which custom
code Construction and unit testing by the programming team is primarily
involved?
a)
Analysis
phase
b)
Design
phase
c)
Implementation
phase
d)
Construction
phase
20. In the term supply
chain management what is the meaning of “Chain”.
a)
Providing
goods, services and knowledge
b)
Infers
pro-activity
c)
Across
several entities that are linked
d)
Both
a&b
21. MRP in Enterprise
resource planning stands for-
a)
Maximum
retail price
b)
Material
requirement planning
c)
Management
requirement planning
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d)
None
of the above
22. ________________
focuses on the physical movement and storage of goods and material.
a)
Supply
chain management
b)
Material
requirement planning
c)
Logistics
d)
Distribution
system
23.
The
decision, to purchase a product or service from external suppliers, are the
basis for the external supply chain is-
a)
Internal
supply chains
b)
External
supply chains
c)
Both
a&b
d)
None
of these
24. A processes are
initiated and performed in anticipation of customer order is known as-
a)
Pull
process
b)
Push
process
c)
Pull/push
process
d)
All
of these
25. Enterprise Resource
Planning (ERP) has originated from-
a)
Material
Requirement planning
b)
Supply
Chain Management
c)
Logistics
d)
Business
Process Re-engineering
26. DSS stands
for_______________
27. CRM Stands
for______________
28. Which of the following
is not the leading ERP giant?
a)
Microsoft
b)
UPS
ERP
c)
SAP
ERP
d)
E-commerce
29. Which of the following
is the market that independently owned market place that brings thousands of
suppliers and buyers to cyber space in a dynamic real time environment?
a)
Private
Market Place
b)
Net
Market
c)
Both
a&b
d)
None
of the above
30.
The
Sub-module of ERP system which is capable of planning and implementing
procedure for inspection and quality assurance.
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a)
Material
management
b)
Quality
Management
c)
Production
planning and control
d)
Project
management system
31. Material requirements
plan specify-
a)
The
quantities of the product families that need to be produced
b)
The
quantity and timing of planned order releases
c)
The
capacity needed to provide the projected output rate
d)
The
costs associated with alternative plans
32. MRP II is accurately
described as-
a)
MRP
software designed for services
b)
MRP
with a new set of computer programs that execute on micro-computers
c)
MRP
augmented by other resource variables
d)
usually
employed to isolate manufacturing operations from other aspects of an
organization
33. Enterprise Resource
Planning (ERP) is-
a)
Severely
limited by current MRP computer systems
b)
Not
related to MRP
c)
An
advanced MRP II system that ties-in customers and suppliers
d)
Not
currently practical
34. Distribution Resource
Planning (DRP) is
a)
A
transportation plan to ship materials to warehouses
b)
A
time-phased stock replenishment plan for all levels of a distribution network
c)
A
shipping plan from a central warehouse to retail warehouses
d)
Material
requirements planning with feedback loop from distribution centers
35. In what way are
Distribution Resource Planning (DRP) and Material Requirements Planning (MRP)
similar?
a)
Both
employ similar logic and procedures.
b)
Both
are employed in a manufacturing organization
c)
Both
work most efficiently with largest lot sizes
d)
Both
are employed by retail organizations.
36. Which of the following
is false concerning enterprise resource planning (ERP)?
a)
It
attempts to automate and integrate the majority of business processes.
b)
It
shares common data and practices across the enterprise
c)
It
is inexpensive to implement.
d)
It
provides and accesses information in a real-time environment
37. Enterprise resource
planning (ERP)-
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a)
Has
been made possible because of advances in hardware and software
b)
Uses
client/server networks
c)
Creates
commonality of databases
d)
All
of the above are true of ERP.
38. Net marketplace-
a)
Focuses
on continuous business process coordination between companies for supply chain
management
b)
Operate
as independent intermediaries between buyers and sellers
c)
Are
geared towards short-term sport purchasing
d)
Are
more relationship oriented and less transaction oriented than private
industrial networks
39.
The
is the MRP input detailing which end items are to be produced, when they are
needed, and in what quantities.
a)
Master
production schedule
b)
Gross
requirements
c)
Inventory
records
d)
Assembly
time chart
40. The ______ is the
input to Materials Requirements Planning which lists the assemblies, parts and
raw materials needed to produce one unit of final product.
a)
Bill
of materials
b)
Net
requirements chart
c)
Inventory
records
d)
Assembly
time chart
41.
The
software architecture where architecture where functionality is grouped around
business processes and packaged as interoperable services.
a)
Database
interface
b)
Proxy
layer
c)
Service
oriented architecture
d)
FA
module
42. The area
of_______________ concerns movement of a finished product to customers.
a)
Material
requirement planning
b)
Supply
chain management
c)
Physical
distribution
d)
Master
product scheduling
43. Which of the following
function is performed by the different channels of distribution?
a)
Product
acquisition
b)
Product
movement
c)
Product
transaction
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d)
All
of the above
44. Which of the following
is the primary unit of analysis for supply chains is the performance cycle?
a)
Performance
cycle
b)
Process
cycle time
c)
Product
movement
d)
Distribution
system
45.
The
model that are generally developed for decision support, i.e. to help manager
make better decisions is called-
a)
Descriptive
model
b)
Normative
model
c)
Forecasting
model
d)
None
of the above
46. Which of the following
is come under the process of supply chain management?
a)
Customer
order cycle
b)
Replenishment
cycle
c)
Manufacturing
cycle
d)
All
of the above
47.
The
type of supply chain management include suppliers of the immediate supplier and
consumer of the immediate customers, all linked by one or more of the upstream
and downstream flow of product , services known as-
a)
Basic
supply chain.
b)
Extended
supply chain
c)
Both
a&b
d)
None
of these
48. Installing all the
computer hardware and related peripherals like printers and networking
equipment is the role of-
a)
Role
of consultants
b)
Role
of hardware vendors
c)
Role
of software vendors
d)
Role
of users
49. The tool which is use
to generate stronger password as system security for their clients is -
a)
IFS/Avalon
b)
MFG/PRO
c)
SAP
R/3
d)
BAAN
IV
50. A blueprint describing
various business processes and their interaction and an underlying data model
is known as-
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a)
Business
model
b)
Business
process re-engineering
c)
Enterprise
resource planning
d)
Material
requirement planning
51. TIS stands
for_______________
52. BPR stands
for_______________
53.
The
body of knowledge, principles, and disciplines related to the analysis, design,
implementation and operation of all elements associated with an enterprise is-
a)
Business
engineering
b)
Business
process engineering
c)
Business
modeling
d)
None
of these
54. What is the full form
of B2C?
a)
Business-to-Costing
b)
Business-to-consumer
c)
Business-to-commerce
d)
Business-to-component
55. New technologies in
ERP II are-
a)
E-commerce
b)
Web
services
c)
Knowledge
management
d)
All
of the above
56. The software that can
work in combination with other application like SAP, oracle is known as-
a)
Microsoft
b)
SAP
ERP
c)
People
soft ERP
d)
UPS
ERP
57. The technology areas
that apply to ERP system are-
a)
Database
system
b)
Communication
protocol
c)
User
interface framework
d)
All
of these
58. RDBMS stands
for_________________
59. SQL stands
for_________________
60.
The
enterprise application which are helpful in ensuring that the information
processed reaches the concerned persona and in the proper time and place is
known as-
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a)
Management
information systems
b)
Information
integrated systems
c)
Executive
information systems
d)
None
of the above
61.
Computer-to-computer
direct transfer of standard business documents through electronic media between
the firms is called-
a)
EDI
b)
ERP
c)
MRP
d)
Net
market
62. Which of the following
is the middle tier layer of the ERP system architecture?
a)
Presentation
layer
b)
Application
layer
c)
Database
layer
d)
Network
layer
63. What is the full form
of RFID-
a)
Rational
frequency identification
b)
Radio
functional identification
c)
Radio
frequency identification
d)
All
of the above
64. SOA stands
for_________________
65. The act of breaking up
large, monolithic ERP system into components that would work together is-
a)
Componentization
b)
Mobility
c)
Quality
function deployment
d)
None
66. _________________ ERP
services help the companies to keep
track on what is going on is called-
a)
Web-enable
ERP
b)
E-business
c)
Electronic
data interchange
d)
All
of these
67. A set of logically
related business activities that combine to deliver something of value (e.g.
products, goods, services, or information ) to a customer is called:
a)
Business
process engineering
b)
Business
process
c)
Business
process re-engineering
d)
1Business
model
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68. Which of the following
is the principle of business engineering?
a)
Increased
speed and efficiency
b)
Faster
communication of information
c)
Reduction
of barriers to fast
d)
All
of the above
69. TQM stands
for_________________
70. Which of the following
is not come under the diagrammatic representation of the business model?
a)
Business
strategy
b)
Business
Engineering
c)
Business
model
d)
MIS
71.
IFS
application support mixed-mode manufacturing at multiple sites, with multiple
currencies and languages.
a)
True
b)
False
72.
ERP
is a business strategy and a set of industry-domain-specific application that
build customer and shareholder value by enabling and optimizing enterprise and
inter-enterprise operational and financial processes.
a)
True
b)
False
73. Industrial and finance
systems, also known as IFS.
a)
True
b)
False
74. Which of the following
are the essential elements of ERP system?
a)
Time
constraint in respect to the organization function
b)
Product
architecture
c)
Maintainability
and up gradation
d)
All
of the above
75. The challenges which
are faced during selection of ERP are-.
a)
Customizable
and predefined modules
b)
Resorting
to an external body for ERP services
c)
Application
service provider
d)
All
of the above
76.
The
importance of up gradation and maintenance is not as important as the setting
up of the organization.
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a)
True
b)
False
77.
Modularity
is a general system concept, typically defined as a continuum describing the
degree to which a system’s components may be separated and recombined.
a)
True
b)
False
78. The logical
culmination of the process is the creation of a final selection and a project
charter.
a)
True
b)
False
79. Which one of the
following is a bundle of package interfaced together to transfer data from one
to the other?
a)
Upgrading
b)
Modularity
c)
ERP
outsourcing
d)
Interface
package
80. Customization is an
integral part of ERP solution, in which crucial decision needs to be taken by
the organization as it is detrimental in ERPs success.
a)
True
b)
False
81. SAP is both the name
of the company and the ERP package.
a)
True
b)
False
82.
Production
planning and control is the sub-module of ERP system which support both
discrete and process manufacturing processes.
a)
True
b)
False
83.
Ramco
Marshal Product is suitable for small and medium enterprises without any
industry specific solution.
a)
True
b)
False
84.
Baan
software is an integrated solution manufacturing, distribution, finance and
transportation, service, project and orgware modules.
a)
True
b)
False
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85.
Analysis
should start off with strategy alignment which should align the project with
strategic goals of the enterprise.
a)
True
b)
False
86. In pilot approach
implementation is phased out according to the modules of the package, e.g.
finance implementation, followed by materials management, etc.
a)
True
b)
False
87.
The
implementation stage performs the last few critical activities necessary for
system live-processing.
a)
True
b)
False
88. CSFs stand for
critical successes factors.
a)
True
b)
False
89. Many factors need to
be reviewed during an audit to ensure security and privacy in an ERP system.
a)
True
b)
False
90.
Material
management is a sub-module of ERP system which support the activities
associated with planning and performing repairs and preventative maintenance.
a)
True
b)
False
91. Proxy layer is a layer
which acts on behalf of the distributed logic layer to provide access to the
next tier, the business tier.
a)
True
b)
False
92.
ERP
model provide a suitable framework to refocus application effort for greater
enterprise integration and opportunities for collaboration.
a)
True
b)
False
93. Oracle application is
the ERP package which is developed by Oracle Corporation.
a)
True
b)
False
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94.
To
understand the client requirements, business processes, company standards, the
specific systems IT environment as well as approach that will be used is the
main goal of-
a)
Project
team creation
b)
Offshore
process definition
c)
Offshore
simulation
d)
Onsite
to offshore knowledge transition
95. MRP I was a method for
production planning and scheduling suited to the low performance systems in
1970s.
a)
True
b)
False
96. Concurrent engineering
is a systematic approach to integrated product development that emphasizes the
response to customer expectation.
a)
True
b)
False
97. Product acquisition
means store large amount of materials for rapid delivery to a customer.
a)
True
b)
False
98. Procurement involves
five activities: sourcing, order placement and expediting, supplier
relationship, transportation and receiving.
a)
True
b)
False
99. Which of the following
are the types of logistics?
a)
Inbound
logistic
b)
Outbound
logistic
c)
Both
a&b
d)
None
of these
100. The functions
associated with the materials functions include:
a)
Procurement
b)
Make
or buy
c)
Inventory
management
d)
All
of the above
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|
Examination Paper
|
MM.100
|
Aviation Management
Section A: Objective Type &
Short Questions (30 Marks)
·
This
section consists of Multiple Choice and Short Note type Questions
·
Answer
all the questions
·
Part
one carries 1 mark each and Part two carries 5 marks each.
Part One:
Multiple Choices:
- Which
of the following is comes under „Air safety topic‟?
a.
Lightning
b.
Ice
& snow
c.
Fire
d.
All
of the above
- JATO
stands for _______
- Beam
movement, location of beam related to airport and loser stability comes
under which of the following of analyzing the hazard?
a.
Situational
factor
b.
Operational
factor
c.
Laser/bright
factor
d.
Pilot/aircraft
factor
- Which
of the following-is not the aviation standard?
a.
ARINC
429
b.
ARIN
424
c.
ARINC
653
d.
ARINC
444.
- The
total weight of the passengers,: their luggage, and cargo is known as:
a.
Payload
b.
Ramp
weight
c.
Brake
release weight
d.
Landing
weight
- Which
of the following are not the primary areas of concern?
a.
Eye
damage
b.
Temporary
flash blindness
c.
Glare
& disruption
d.
none
of these
- STOL
stands for_______
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- A
landing by an aircraft made under factor outside the pilot‟s control such
as the failure of engine, system component or weather, is known
as__________
a.
Hard
landing
b.
Forced
landing
c.
Water
landing
d.
Belly
landing
- De-crab
is the technique of __________
a.
Crosswind
landing
b.
Belly
landing
c.
Deadstick
landing
d.
Emergency
landing
10.
RATO
stands for___________
Part Two:
1. Discus the areas of
concern in „Aviation‟.
2. Describe
classifications of „Indian Aviation Sector‟
3. Define sources from
which aircraft noise originates.
4. Write short note on
“Global Air Traffic Management”.
END OF SECTION A
Section B: Caselets (40
Marks)
·
This
section consists of Caselets.
·
Answer
all the questions
·
Each
Caselet carries 20 marks.
·
Detailed
information should form the part of your answer (Word limit 150 to 200 Words)
Caselet 1
In
relation to Aus Airlines, the scenario of airline industry is understood as a
highly competitive industry. Commercial air transport is considered to be
important for personal mobility, commerce and national security reasons. It
facilitates growth, world trade, international investments and tourism and is
thus considered to be very significant to the globalization taking place in
many industries. The demand for airline service is income elastic. As real
income increases, passengers spend more money on air travel. Conversely, as
fares rise, passengers spend less on air travel. An airline is one service
sector which is subject to various price controls and capacity restrictions. In
this sector, prices are generally needed to be approved by government.
Airlines
are expected to provide safe and timely transportation to air passengers. It
should provide certain intangible elements like transportation itself, service
frequency, pre-flight, in-flight and post flight service. Tangible elements
like the aircraft and food and drinks served are also included. The
profitability of airlines depends on the quality service it offers to the
air-passengers.
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In
airline industry, technological improvements will have an impact on airfares.
Advances in aircraft design, construction, aircraft engines and operating
procedures increases productivity. Increase in productivity led to reductions
in per-seat-costs and permitted reduction in airfares. Value-added services are
significant in a highly competitive industry like airlines. Passengers inspect
friendliness, efficiency, creativity of announcements made and willingness of
crew members to help.
Airline
industry invariably encounters problems related to marinating labor relations.
There is a constant struggle to improve efficiency and reduce costs.
Aus
Airlines consistent profitable business was because of its low costs and
customer loyalty. It offers simple approach customers. It did subscribe to the
big reservation computers used by travel agents. The airline operated only
Boeing 737, which minimized training and maintenance costs. Moreover, the
employees at Aus Airlines are hard working.
Aus
Airlines competitive advantage lies in its low cost maintenance and its loyal
customers. Due to its low cost structure, Aus Airlines offered its customers
with low price+s, this helped the company to gain customer‟s loyalty.
Aus
Airlines may lose its advantage, it faces price war from its competitors,
necessitating to reduce the airfares. If the industry experiences overcapacity
of flights, it may affect the stable
Position
of the airlines, moreover, the airlines, should also maintain standards to
maintain quality of services, which enable it to retain the customers.
Questions:
- Identify
the challenges faced by the Aus Airlines in a run to survive.
2.
What
type of strategy helps in increasing the revenues of the Aviation Industry?
Caselet 2
Inside
his 20th floor office in Air India
Building, a chairman and managing director V Thulasidas is reading a new master
plan to revive the airline‟s fortunes. For the past few years, Air India has
been steadily losing market share to international airlines like British
airways, KLM, Emirates and Singapore Airlines. Despite being the national
carrier, its market share of outbound traffic from India has come down to just
20percent from 40 percent in the 1970s. If that weren‟t enough, now low-fare
airlines from the gulf and South-East Asia are eyeing the Indian market.
That‟s
why, for the past one year, the chairman and his team has been scripting a plan
to start their own low-fare airline from April 2005. Air India Express will offer
fares that are 25 percent cheaper than the existing fares of Air India.
The
rationale is simple. For years, Air India‟s price-sensitive customers had
demanded such a service. The question was: could Air India provide one without
losing money? For the fares to be cheaper, the costs would have to be lower.
But Air India‟s cost structure was already high. “If we had launched a low-fare
airline with these costs, we would only end up losing more money,” says
Thulasidas. In other words, Air India needed to build a model where the costs
could be controlled. That meant creating a venture from scratch.
But
an airline-within-an-airline model isn‟t a proven formula yet. On the contrary,
most leading airlines like British Airways, United Airlines, KLM and Delta have
struggled to build a sustainable model.
While
British Airways‟ Go Airlines has sold out to easy Jet, United Ted, Delta‟s Song
and KLM‟s Buzz are in very poor financial condition. “The
airline-within-airline (model) has never worked. If you‟re going to fix the
factory, fix the factory. Don‟t create a sideshow outside and say how beautiful
it is. The most consistent comment coming out of Song passengers is: „Why can‟t
Delta be like this?‟
Of
course, that isn‟t deterring other Asian carriers. Singapore Airlines‟ parent
company Teams and a group of other investors are launching a low-cost airline
Tiger Airways. Two weeks ago, Qantas
3
IIBM Institute of
Business Management
launched
a low-cost airline based in Singapore. Others like Thai Airways are also
looking at a similar venture to regain share.
Air
India, of course, has a lot riding on the budget airline: the latter will
generate some surpluses for the parent. But, more importantly, it will give Air
India an opportunity to upgrade itself and reposition the brand. In the 1960s
and 1970s, the Air India brand stood for quality, and it was a premium airline.
But, over time, it began to be seen an airline frequented by the budget
traveler to destinations like the Middle East. For the past 10 years, Air India
has not added a single aircraft to its fleet.
The
plan is to now allow Air India Express to operate an all-economy service on
short-haul flight of 3-5 hours to destinations in the Middle East and
South-East Asia, while Air India focuses on premium quality traffic on medium-
and long-haul flights. Air India will also offer full-service flights to select
places in the Middle East and South-east Asia. Over time, Air India will vacate
these traditional Middle
East
sectors and evolve into a truly international airline. “We will acquire more
aircraft, and upgrade our service. The idea is to grow in size and improve
quality,” says Thulasidas.
Meanwhile,
the key to the Air India Express strategy is to lower costs by driving
efficiency. Air India Express will not have any business class, since that
typically goes empty on these routes. (Air India will cater to the little
business class traffic to Dubai and Singapore to Mumbai). The budget airline
will also have more seats. The Boeing 737-800, which it will take on dry lease,
will have 181 seats as against 145 seats in Indian Airlines‟ Airbus 320s. And
it will offer point-to-point service and ensure quick turnarounds, to save on
hotel and layover allowances for the crew. In fact, manpower costs will be
lower than that of Air India. For that, the employees will be hired on
different terms: the pilots and cabin crew would be on contract. Also, new
aircraft will offer better fuel economy.
Besides,
passengers on Air India Express may have to forego the complimentary drink and
settle for a snack on three-hour flights. On longer flights, they can expect a
hot meal, albeit scaled-down. The crew complement will also be less: the jumbo
jets will have 19 members; the 737-800 planes6-7 people. Barring core
activities like flying or cabin, it will outsource other services. The cash
costs per return flight for Boeing 737-800 is around 35 percent lower than that
of the Airbus 310 Air India currently operates. There are plans to sell tickets
online, but travel agents will also be used.
Thulasidas
has to ensure that the two entities are very distinct from each other.
Otherwise, the initiative could well backfire. “If you carry the culture from
one airline, from one business model to the other, the second one is bound to
fail,” says an expert. Thulasidas says: “If the new entity is run independently
within a given company mandate, there‟s no reason why it should fail.” In fact,
the new airline is expected to depend on Air India only for certain services
like distribution and maintenance. If things go well, it is expected to throw
up Rs 250 crore in profits every year.
But
how different will the culture be? It‟s not clear. A few of the key people on
the board of the subsidiary will be from Air India. “You can‟t recruit raw
people; there will be few people on deputation for some time. There won‟t be a
problem as they will have clear cost and revenue parameters within which they
have to function,” says Thulasidas. It does look like the best bet for a
Maharaja who has fallen on bad days.
Questions:
- What
strategy should Air India follow to satisfy its „Price- sensitive‟
customers without losing money? Comment.
2.
Suggest
some features that Air India could adopt to differentiate itself from its competitors.
END OF SECTION B
Section C: Applied Theory (30
Marks)
4
IIBM Institute of
Business Management
·
This
section consists of Applied Theory Questions.
·
Answer
all the questions
·
Each
question carries 15 marks.
·
Detailed
information should form the part of your answer (Word limit 200 to 250 Words).
- Define
landing, and also explain the types of landing?
- Explain
aviation industry in India, and list the challenges faced by aviation
industry?
END OF SECTION C
5
IIBM Institute of
Business Management
IIBM Institute of Business
Management
|
Examination Paper
|
MM.100
|
Aviation Maintenance Management
Section A: Objective Type &
Short Questions (30 Marks)
·
This
section consists of Multiple Choice & Short Note type questions.
·
Answer
all the questions.
·
Part
one carries1 mark each & Part Two carries 5 marks each.
Part One:
Multiple Choices:
- A
maintenance check performed approximately every month is known as:
a.
“C”
check
b.
“A”
check
c.
Visual
check
d.
None
of these
- JAA
stands for ___________
- Establish the rules and
procedure for auditing maintenance & engineering facilities for
adherence to safety policy is the responsibility of:
a.
Supervisor
b.
Safety
manager
c.
Employee
d.
Company
- Several
visual inspection tasks performed in a specific area of the aircraft is:
a.
Zonal
inspection
b.
Non-destructive
inspection
c.
destructive
inspection
d.
General
visual inspection
- The probability that an item
will perform a required function under specified condition without failure
is known as:
a.
Reliability
b.
Reliability
programme
c.
Redundancy
programme
d.
None
of these
- FAA
stands for ____________
7.
Which
of the following is the type of documentation?
a.
Regulatory
documentation
b.
Airline
generated documentation
c.
Manufacturer‟s
documentation
d.
All
of the above
6
IIBM Institute of
Business Management
- Which
of the following is the element of Reliability programme?
a.
Data
collection
b.
Setting
and adjusting alert level
c.
Both
a & b
d.
None
of these.
- Hanger
maintenance & line maintenance comes under____________
a.
Technical
maintenance
b.
Aircraft
maintenance
c.
Shop
maintenance
d.
Material
maintenance
- TPPM
stands for____________
a.
Technical
policies and procedure maintenance
b.
Technical
policies and procedure manual
c.
Technical
policies and procedure module
d.
Technical
policies and procedure material
Part Two:
1.
List
the steps to selecting a computer system for airline maintenance.
2.
Discuss
the types of reliability in aviation industry?
3.
Write
short note on „Maintenance overhaul shops‟,
4.
What
is technical publication and list the function of technical publication?
END OF SECTION A
Section B: Caselets (40
Marks)
·
This
section consists of Case lets.
·
Answer
all the questions.
·
Each
Caselet carries 20 marks.
·
Detailed
information should form the part of your answer (Word limit 150 to 200 words).
Caselet 1
The
government nationalized the airlines in 1953, with enactment of Air Corporation
Act. Assets of nine existing air companies were transferred to the two new
corporations Air India International and the Indian Airlines. After 40 years,
in 1994 Air Corporations Act was repealed ending the monopoly of the national
air corporation and enabling entry of private operators.
The
liberalization in civil aviation industry began in 1986 with the introduction
of Air Taxi system to boost development of tourism. Though there were several
restrictions relating to seat capacity, airports, timing and fare, the scheme
was liberalized over a period of time. Even the fare was totally deregulated,
allowing air operators to change any fare.
7
IIBM Institute of
Business Management
With
Open Sky Policy many private operators began operations in the domestic sector.
The carriage increased from a modest 15,000 passengers in 1990 to more than 0.4
million in 1992.Of the total of 12.23 million passengers carried on the
domestic sector, private carriers accounted for about 5.7 million passengers.
The civil aviation industry got a major boost with the announcement of airport
Infrastructure Policy in November, 1997 which envisaged development of
international hubs and regional hubs to provide a hub and spoke arrangement
connecting all airports. Infrastructure development of airport was opened up
for public and private participation. It allowed 74% foreign equity
participation in the airport infrastructure with automatic approval and 100%
equity on a case-to-case basis.
On
the side of infrastructure, the Airports Authority of India was formed in 1995
by merging International Airports Authority of India and National airports
Authority to accelerate the integrated development expansion and modernization
of the operational, terminal and cargo facilities at the international and
domestic airports and also at civil enclaves.
There
were 450 Airports in the country. Of these, 120 airports were managed by
airports Authority of India (AAI), which included 12 international airports.80
civil airports and 28 civil enclaves at the Defence airports. The existing
airports at Hyderabad, Bangalore, Ahmadabad, Goa, Amritsar, Guwahati and Cochin
airport at Nedumbassary had been recently declared as international airports.
Government had also permitted construction of new airports on joint venture
basis at Bangalore, Hyderabad and Goa.
Further
AAI had identified nine airports for expansion/up gradation. These airports
were Bombay, Delhi, Chennai, Calcutta, Hyderabad, Trivandrum, Ahmadabad, Goa
and Bangalore. A number of airports of international standard were coming up in
various places including Amritsar, Calicut, Jaipur and Srinagar.
The
AAI had drawn ambitious long term plans to meet challenges posed by ever
increasing air traffic and advancement in aircraft technology. Some of the
major plans for implementation were:
·
Replacement
of ground-based communication, Navigation and Surveillance (CNS) with satellite
based CNS system.
·
Establishment
of differential Global Positioning system (DGPS).
·
Automation
in the Air Traffic control Services, and
·
Establishment
of Automatic Dependent Surveillance (ADS).
Questions:
1. What are the major
plans for implementation to meet challenges of increasing air traffic and
advancement in technology?
2. Which types of restrictions
were present in the development of tourism in the beginning of liberalization?
3.
What
is the current status of available total airports in India?
4. Which airports had
recently been declared as international airport and also state the name of
airports that had been identified for expansion.
Caselet 2
Indian
airports face two big problems. One, poor infrastructure. Two, under-
utiliasation of available equipment and ground infrastructure. It is the second
issue that‟s become a pet peeve of airline operators. They point out that this
underutilization causes delays and often forces their planes to circle
endlessly while waiting for permission to land. In the bargain, they end up
wasting precious fuel.
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IIBM Institute of
Business Management
In
Delhi, points out one airline operator, the secondary runway (09/27) is not
used for departure. Ditto for Mumbai. Using them could cut down on the „waiting
time „of planes before takeoff during peak hours.
Then
again, the runways are closed for inordinately long periods for maintenance
work. In Delhi, the main runway is closed for two hours daily for maintenance.
Says one airline operator: „This makes no sense. Clearly, the quality of
maintenance being done is very poor. Very few countries with a single runway
close their runways during the day at all. If at all it closes it is during
lean periods.” He argues that the handing out of contracts by AAI is often done
on criteria other than competence. That is why the work has to be done over and
over again.
In
its draft report, the Roy committee also commented on the issue. It pointed out
that using better quality paint could dramatically reduce the frequency of
painting the runways and the taxiways. It recommended the use of chemicals for
removing rubber deposits (which happens due to friction caused during
touchdown) on runways. Many feel that the flexible pavements of the taxiways
and the apron in Mumbai and Delhi need to be converted to rigid pavements to
avoid frequent maintenance work.
Industry
sources say that the airspace and airports are also often closed for military
activities.whn this happen, small aircrafts and helicopters are dumped on the
main runways, making the system even more inefficient. Aviation ministry
officials say that some of the restricted space for military activities needs
to be made available for civil aviation.
Questions:
1.
What
are the big problems faced by Indian airports, give suitable examples of these
problem?
2.
What
suggestions were given by the Roy Paul Committee to overcome these problems?
How these can be implemented?
END OF SECTION B
Section C: Applied Theory (30
Marks)
·
This
section consists of Applied Theory Questions.
·
Answer
all the questions.
·
Each
question carries 15 marks.
·
Detailed
information should from the part of your answer (Word limit 200 to 250 words).
1.
Define
line maintenance; and also explain the maintenance control center
responsibilities?
2.
Explain
goals and objectives of maintenance in aviation”.
IIBM Institute of Business
Management
Semester-II Examination Paper MM.100
Business Communication
Section A: Objective Type (30
marks)
•
This
section consists of Sentence improvement, Multiple choice questions and Short
Notes.
•
Answer
all the questions.
•
Part
one questions carry 1 mark each & Part Two questions carry 5 marks each.
Part One:
1)
Improve
the sentences in sense of attitude:
1.
You
failed to sign your check.
2.
Your
error on your tax form will result in a penalty to you.
3.
Don’t
drop in without an appointment. Your counselor or caseworker may be
unavailable.
4.
If
you have submitted a travel request, as you claim, we have failed to receive
it.
2)
Multiple
choice:
1.
In
which country children are taught to look at neck while facing somebody or
listening
a.
India
b.
Korea
c.
Puerto
Rican
d.
Japan
2.
Diagonal
Communication is
a.
Communication
across boundaries
b.
Communication
between the CEO and the managers
c.
Communication
through body language
d.
Communication
within a department
3.
According
to Italians the circle formed with the thumb and first finger means
a.
OK
b.
Beautiful
c.
Delicious
d.
Worthless
4.
In
china ‘white’ color indicates
a.
Peace
b.
Growth
c.
War
d.
Mourning
IIBM Institute of Business Management
5.
Kinesics
is a study on body movements of an individual which includes gestures, facial
configurations. This study relates to
a.
Verbal
communication
b.
Non
verbal communication
c.
Informal
communication
d.
Formal
communication
6.
If
the audience is of extrovert type then
a.
One
should write a memo and let the reader think about the proposal.
b.
One
should try to put the proposal more oral than writing.
c.
One
should put the proposal with step by step reasoning.
d.
One
should present the proposal quickly.
Part Two:
1.
Write
something about ‘Culture’ and its types.
2.
What
do understand by ‘Nonsexist language’?
3.
Write
a short note on ‘Justification report’.
4.
What
are ‘T’ letters?
END OF SECTION A
Section B: Caselets (40 marks)
•
This
section consists of Caselets.
•
Answer
all the questions.
•
Each
caselet carries 20 marks.
•
Detailed
information should form the part of your answer (Word limit 200 to 250 words).
Caselet 1
In mid-1984, Kartik,
the general manager of Western Exports Ltd, Karachi, Pakistan was striving to
implement a management information system. He was facing resistance from; his
most senior supervisor Kartik wondered what he could do to overcome this
resistance. Western Exports was an exporter of ladies’ cotton cloth garments.
It was private company established from, his most senior supervisor Kartik
wondered what he could do to overcome this resistance. Over the past 14 years,
the exports of the company had grown from Rs. 0.71 million in 1972-73 to Rs.
59.76 million in 1984. Almost 90 percent of the exports went to the USA. It
owned no manufacturing facility of any kind. It purchased cotton cloth from six
different textile mills and had the cloth dyed and printed. This fabric was
then passed on to 138 stitching subcontractors. The company had been expanding
the product line over the years, and by 1983 it was exporting about one million
garments in over 100 basic designs. The 100 designs were presented in range of
fabric types, shades, designs and sizes. When seen in the context that the
company got all these things done through subcontractors, the managerial
control of the operations became quite challenging.
IIBM Institute of Business Management
The directors, who had
always been actively involved in each and every aspect of the business, and
made all the decisions themselves, felt the heat o the changing situation. The
appreciated the problem, and decided to hire some professional assistance to
bring more control to their operations. Kartik was hired in late 1983 to be the
new general manager. He was an agricultural graduate who had about 13 years of
marketing and sales experience with a multinational organization. He had also
attended more than a dozen management development courses. The directors were
confident that he could introduce some new control measures to help ensure the
continued success of the company. Kartik quickly determined that if Western
Exports was to remain in business, it must immediately eliminate the
haphazardness in its operations. No proper costing, no scheduling, no progress
sheets or order status reports, no follow-up charts, or for that matter no
control procedure worth the name existed. “It was all so nebulous”, he
concluded. He worked late hours to comprehend fully the nature and scope of the
company’s business and its coordination and working relationships with the
contractors. Almost immediately, he started to design a proper system to help
cure the black of control and information available. Out of about 200-odd
employees in the company, the key operating manager was joined the company in
1973 as a production officer, nearly the lowest rung in the company’s
hierarchy. He distinguished himself because of his hard work and was promoted
to be a supervisor. By 1982, , under direct supervision of the directors, was
looking after every activity in manufacturing. Right from raw material
procurement to packing and shipping of finished garments, he was coordinating all
the activities. Because of the varied nature of his duties and his dedication
to work, he was able to learn all the ins and outs of the business. He was also
considered to be a man with a photographic memory. He virtually ran the whole
business from the information stored in his head. “I have abhorrence for
paperwork,” said Saleem. “My work load is so great that I am always engrossed
in my job. Even my dreams are job-related”, he added, “but due recognition has
always been accorded to me by directors”, he added, “but due recognition has
always been accorded to me by my directors”. Saleem initially cooperated with
Kartik. However, when Kartik started to implement some of the mew system and
procedures, Saleem refused to go along with them. Saleem even questioned the
very need for such a drastic change. “Ask me about anything – any detail of
fabric, any garment, or any export order-for that matter anything that has
happened in this company since I joined, and I will tell you instantly. Why are
you bothering the people here with such clerical burdens? These luxuries are
alright for big companies, but not for us. We cannot spare people for such
unproductive things.”Kartik understood that was close to the director and was
the senior most supervisors. Therefore, his opposition could not be taken
lightly. Kartik also felt that the other might say that he had neither the
general management experience, not any particular experience in the garment
industry. Nevertheless, Kartik, was confident that he company did need the
change, and as soon as possible. He was troubled, however, with the resistance
of. Unless he could somehow overcome Saleem’s reluctance to accommodate his new
systems, he would not be to do the job.
1.
Do
you agree with Saleem that “Such luxuries are for big companies, but not for
us”? Why or why not?
2.
How
should Kartik handle the current situation?
Caselet 2
The national Globe
Company of Calcutta put in an advertisement in the situations vacant column of
the Statesman for a typist, and applications came in from al over the country.
After screening the applications, Ram Raj, 25 years old and a graduate of Bihar
University, received an appointment letter from the company. Ram Raj joined the
company on I June, 1980. He was asked to report to the section officer in
charge of the typing section. Ram Raj was on probation for a period of six
months. During the first month, it was observed that Ram Raj did his work on
time and intelligently. According, to one filling
IIBM Institute of Business Management
clerk, he grasped his
work so quickly and easily that it made some of his colleagues green with envy.
Usually, after having finished his own assignments, he helped other people in
the section. After about six months when the probation period was over, the section
officer noticed that Ram Raj started leaving his room quite often. Having
observed Ran Raj for about a week in his new habit, the section officer.
Sexena, called him in to his room.
Saxena: Ram Raj, I see
you leaving your seat too often these days. Ram Raj: When I finish my work, I
go to the canteen to take my tea.
Saxena: It is against
office discipline to get to the canteen during the working hours, you can go to
the canteen during the lunch interval.
Ram: you should be
satisfied as long as I do my work. If my visit to the canteen interferes with
my work, then I will stop going out.
Saxena followed up his
conversations by keeping Ram Raj under close observation. The section officer
started giving Raj more work than was due to him. One morning there was
unpleasantness between Raj and Saxena. Saxena had asked him to carry out a
additional assignment.
Ram Raj: Ever since I
started going to the canteen for tea, you have been wanting my blood. If I
default in my assignment, you have every right to pull me up.
Why for relating after
every two hours? You are now giving me an assignment which is in addition to my
normal work. is it fair?
Saxena: you are
exceeding your limits, Raj. In this office have to accept what I say. You have
to carry out my say. You have to carry out my instructions. You will have to do
this assignment also or be prepared to suffer the consequences.
Ram Raj: you are
threatening me now! I know your motive. The motive is not to get work done. It
is to teach me a lesson.
Saxena: I warn you,
your behavior is undesirable…
Ram
Raj: I know what you are driving at. I might as well as tell you it is not easy
to dismiss me. Even if you succeed in dismissing me, there is no dearth of jobs
for a good typist.
Having
said this, Ram raj walked out. Saxena. Reported this to the manager in charge
of the section. The manager called him and administered a strict warning.
Manager:
Saxena has told me everything. You have to observe office discipline regardless
of your efficiency. And also avoid using strong language when talking to
superiors.
Ram raj: yes Sir…
Manager:
Now Saxena has already told me everything. Try to mend your ways. That is all I
want to tell you.
1.
How
do you tackle this type of situation as manager?
2.
What
leadership style of communication would you suggest in the following situation
to deal the problem?
END OF SECTION B
IIBM Institute of Business Management
Section C: Applied Theory (30
marks)
•
This
section consists of Long Questions.
•
Answer
all the questions.
•
Each
question carries 15 marks.
1.
“Downward
communication is like water streaming down from a waterfall or stream head. It
pours easily with great force and wets a large area, while upward communication
is like a small spurt of water shooting up from a fountain against the pull of
gravity. The higher it travels, the more it loses its force. Elucidate.
2.
In
dynamic interpersonal aspects of communication interactive way of communication
is considered to be more relevant and appropriate. Elucidate.
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